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Click & Collect eCommerce: Usage & Interest Growing

On February 13, 2020February 13, 2020 By administrator Posted in eCommerce

Speed, convenience and reliability are among the key drivers to Click & Collect eCommerce growth. eMarketer estimates that over half of the US population will have purchased a product online […]

The Right Team: 6 Startup Team Members Who You Need

On February 13, 2020February 13, 2020 By administrator Posted in Startups

An insightful article from AlleyWatch framing out the key skillsets & people needed for launching successful start-up. Key roles & team members noted in the article include: The technical guru. You […]

Search Engine Land Infographic: Google’s Ad Shading & Labeling Evolution, 2007-2019

On February 8, 2020February 8, 2020 By administrator Posted in Paid Search
Google Paid Search Ads: Shading Infographic

Google recently tweaked the design of the ads & organic listings within is desktop & mobile search results. Below is a helpful Infographic from Search Engine Land to help marketers […]

eMarketer: Purchases Via Smart Speakers Are Not Taking Off

On February 8, 2020February 8, 2020 By administrator Posted in eCommerce

eMarketer recently lowered its forecast for 2020 Smart Speaker commerce. As Victoria Petrock, principal analyst at eMarketer, noted ” There’s a good deal of friction in the voice-based buying process […]

eMarketer: Retailers Increasingly Shifting Sales Efforts to Amazon Marketplace

On November 29, 2018December 7, 2018 By administrator Posted in eCommerceTagged , AmazoneCommerceUS Retail

Online Retail Sales will see a decline in e-commerce sales growth by 3.8% this year, according to eMarketer’s latest forecast. That said, these sales are not lost; consumers are simply […]

Email Marketing: Key Benefits & Industry Research

On November 13, 2018December 7, 2018 By administrator Posted in E-Mail MarketingTagged , eMail MarketingKey BenefitsResearch

Email Marketing is an easy and cost-effective way to reach a targeted audience. The attached 2017 Borrell Local Advertiser Survey yielded fantastic insights into the most effective local marketing channels. Some of […]

eMarketer: Making Sense of Connected TV Ad Buying

On November 13, 2018December 7, 2018 By administrator Posted in Connected TV/OTTTagged , Advanced TVConnected TVOTTStreaming TV
Consumers increasingly choosing streaming TV as format of choice

With the rise of consumers cord-cutting and the growing streaming tv subscription options available (SlingTV, Roku, YouTubeTV & many more), it is increasingly important for marketers to stay informed on […]

Company News & Industry Updates

On October 16, 2018November 13, 2018 By administrator Posted in Uncategorized

Check back here for the latest online marketing trends & company updates from Orbis Unum Digital!

Recent Posts

  • Click & Collect eCommerce: Usage & Interest Growing
  • The Right Team: 6 Startup Team Members Who You Need
  • Search Engine Land Infographic: Google’s Ad Shading & Labeling Evolution, 2007-2019
  • eMarketer: Purchases Via Smart Speakers Are Not Taking Off
  • eMarketer: Retailers Increasingly Shifting Sales Efforts to Amazon Marketplace

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